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Cindy Shepherd, Havaianas’ DTC Director Reveals Her AI Playbook (Recording) 

Executive Summary

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In this Webinar, we explore how Havaianas North America has successfully integrated AI into their e-commerce operations, delivering impressive results including a 54% conversion lift and 23% increase in average order value. Their journey offers valuable insights for any business looking to navigate the complex but rewarding path of AI adoption in e-commerce.

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